Cultural enterprise engine to EMPOWER rural and urban communities
At a time when audiences are searching for authentic stories of hope and tangible solutions, Growing for Good delivers a powerful, uplifting narrative of community-led change. The film documents an on-the-ground solution to critical issues of food sovereignty and racial equity, offering a compelling story of empowerment and the profound impact of connecting people to the land and to each other.
Growing for Good begins by chronicling the founder’s formidable journey of moving to Oklahoma and establishing a farm from the ground up, revealing the surprising and deeply personal story that has resonated strongly with early viewers. The film captures the challenges and triumphs of building community in Oklahoma, showcasing the intimate testimony and clear vision that fueled the creation of a new agricultural enterprise rooted in purpose.
Early praise from initial screenings de-risks acquisition for distributors by providing clear proof-of-concept for audience engagement across key demographics. The overwhelmingly positive reception for Growing for Good from a diverse group of entrepreneurs, educators, and fellow filmmakers validates its broad market appeal, deep emotional resonance, and professional execution, signaling a film that is artfully crafted to meet the cultural moment.
Emotional Resonance & Impact
“Wooooooww! You got me in flipping tears brother!!! This film is impeccable! The news line was just spot on. In tears!! Can’t wait for all to hear!”
— Makeba Griffin, Entrepreneur
“Apollo, got me crying and stuff too early in the morning! You will continue to do great things… You are igniting a spark that will transcend communities and generations. Blessings to you, old friend.”
— Mistye Ruffin, Healthcare
“Beautiful! Wow! I’m blown away.”
— Naomi Luna
Who we are
Bigger Than Food is marketing consulting agency that revenue-generating solutions to support small business enterprises. We are driving by a passion for economic empowerment solutions to build social impact for local communities.
Bigger Than Food provides expertise in marketing solutions, including digital marketing and client attraction techniques to improve its clients’ positioning in the marketplace.
read the official blog for #Biggerthanfood
Our Guiding North Star
Over our history, the Bigger Than Food Foundation has harnessed the power of philanthropy, mobilized community impact, and responded to pressing needs. Positioned at the intersection of wealth and poverty, we recognize that the most pressing challenges stem from economic injustice—a root cause of enduring inequities, now exacerbated by recent crises.
We firmly believe that by transforming the economic prospects in under resourced rural and urban communities, we will elevate the quality of life for every individual and family.
“Together We Achieve Our Vision; Together Our Entire Oklahoma Thrives”
For The Culture DELIVERS
The Bigger Than Food Foundation is proud to announce that For The Culture, our inclusive supplier campaign, has made history by bringing the first Black-owned restaurant to the Paycom Center, home of the OKC Thunder. This initiative reflects our unwavering commitment to diversity, economic development, and community empowerment.
Through campaigns like OKC Black Restaurant Bingo and For The Culture Pop-Up at Paycom Center, we continue to expand opportunities for diverse suppliers in Oklahoma City and beyond. We recognize that when Black-owned businesses thrive, they uplift the communities they serve—driving cultural and economic growth.
The Game-Changing Success of For The Culture
In February 2024, For The Culture took center stage when two beloved Black-owned BBQ restaurants, Big O’s Pork & Dreams and HeavenLee BBQ, were featured at four OKC Thunder home games. This was not just a win for the businesses involved; it was a celebration of local flavors and cultural pride.
